SEPHORA Middle East Summer 2017 Multi brand Launch

May 3rd, 2017

Hello Makeup Lovers

Let’s talk about our most favorite Makeup & Beauty Destination Sephora Today, Who doesn’t Love Sephora ? I am sure we all do , Being a Makeup Artist and a Passionate Beauty addict , Sephora Middle East is one place i can spend my hours and hours and yes i am being very honest :D.  Isn’t it our one stop shop for all of our Beauty needs.

Recently i had a pleasure of being invited for the sneak peek of Sephora Summer 2017 launches and what could be better than being one of the first one to to discover summer launches from exciting makeup and fragrance brands, including BECCA, Cover FX, Zoeva, Black Up, Huda Beauty and Odict. And yes all of these amazing brands and new product range are hitting Sephora this summer from July 2017. Some of hese products would be available from May 2017.unnamed (4)

Let’s talk about the new launches but I really do promise to do individual reviews for these products ♥

ZOEVA : Founded in 2008 by Zoe Boikou, the brand name is composed of ZOE, the Greek word for “life” and EVA, the very first woman. Zoe transformed ZOEVA into a truly global makeup brand that now offers more than 60 professional makeup tools and an extensive makeup range as the brush craze took over all beauty addicts. . Motivated by this passion and enthusiasm for beauty tools, fascinating colors and makeup, ZOEVA creates high quality makeup products.
I was gifted few beautiful brushes and this amazing Nude Spectrum eye shadow palette from Zoeva and I must say that  this Eye shadow palette is to die for , all the shades are just so pretty with a velvety texture and yes they are super pigmented. I have tried it few times and it is very easy to blend. I shall be doing a detailed review for it soon.

BLACK UP :The French upscale beauty brand dedicated to women of colour. This Paris-based line is known for its range of professional-quality makeup totally adapted to dark and golden brown skin tones, offering foundation, powder, blush, eyeshadow, eyeliner and mascaras, lipsticks, and much more with great textures and gorgeous colours. I received the Black Up No transfer Matte lipstick in Nude shade.


COVER FX : A global shade palette offering the widest range of shades that delivers a smooth, flawless finish to all women without clogging the pores or causing any irritation. Cover FX gives  the option of flexible coverage, sheer to full, in the right finish and shade this is perfect for anyone.Cover FX formulas are loaded with powerful skin care ingredients that protect and improve skin over time.
I have been wanting to add Cover Fx products in my kit and i am so glad that finally their full range is going to be available at Sephora. One of the product i tried at the launch event was Cover Fx Best selling Custom Enhancer Drops which could be added to your foundation , primer, serum or moisturizer to create a fresh luminous canvas for makeup or just to create sun-kissed tint.

HUDA BEAUTY : Great news for all Makeup Lovers , The four new nude shades have been added to Huda Beauty Liquid Matte Collection and these colors perfectly compliment Huda Beauty’s original collection of long-lasting and comfortable Liquid Mattes. Also there is already too much excitement about Huda Beauty Highlighter Palette which is going to be available at Sephora, Time to change your highlight game forever 😀

BECCA : There is no such thing as too many highlighters in your makeup kit . Revealing BECCA’s irresistible summer range of highlighters that add a multi-dimensional, elegant finish and leave your skin looking radiant and youthful. This new Becca product is definitely not your average highlighter for sure.

Shimmering Skin Perfector (Liquid/Crème/Pressed) Gold Pop are ready to add that warm gorgeous golden glow that you always wanted for the summer.
Becca Cosmetics shimmering skin perfecting highlighterprismatic Amethyst is definitely a must Have highlighter this summer. Prismatic Amethyst is infused with pale gold, violet & rose pearls to create a unique, iridescent sheen that shifts as you move. Perfect for highlighting or layering to create a truly unique glow.

Becca Sunschaser palette is the perfect trio of blush , highlighter and bronzer for sun-kissed skin.

Gold Pop Highlighters andSunchaser Palette are now available atSEPHORA Middle East from 1st of May 2017.

ODICT: Kuwaiti and Saudi Perfumers Omar Al Houli & Abdullah ALDossari, along with French Kuwaiti Creative Director Djinane AlSuwayeh, launch a new ethereal fragrance brand, ODICT.
ODICT = Oud + Addict. Oud is derived fromAgarwood,

Oriental bouquets such as oud, frankincense, saffron, amber and musk are combined with crisp, contemporary notes such as bergamot, vetiver, leather, geranium and grapefruit.

MADE IN SEPHORA : Totally in love with these colorful playful Sephora new Innovative skin care .
Lip care including colorful lip balm and scrubs , skin care including Micellar cleanser, cleansing and exfoliating wipes, Cleansing & Exfoliating Cream , Miceller Cleanser, Detoxifying foam cleanser, Oil in foam cleanser name it and Sephora Middle East has it.

Sephora’s all new skin care range will leave your skin squeaky clean of impurities,make-up, dead skin cells, excess oil. Formulated with plant extracts and active ingredients (–coconut water, yuzu, rose, pomegranate, green tea, and charcoal), the all-new products will send make-up packing, zap away dead skin cells, and leave lips smooth and moisturized. And with ultra-convenient and crazy colorful packaging, gorgeous scents, and unbeatable quality formulas, these products just scream Made in Sephora. These Made in Sephora skin care launches 2017 are already now available at Sephora Middle East started from 1st May.

Hope you guys enjoy these new range available at Sephora Middle East as much as i do 😀 . Last but not the least make sure to use your Sephora Card and enjoy the privileges Sephora offers. If you don’t have one yet, Don’t forget to ask for it next time you shop at Sephora. unnamed

Much Love

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